About AM Digital
AI-powered GTM operations. Global reach. Specialist execution.
Founded in Hanoi in 2015, AM Digital runs global and local campaigns for DTC ecommerce brands, technology companies and app products.
What sets us apart
StrategyExecutionAutomation
Who we are
Built for global and local markets.
Over a decade, we have run campaigns across Vietnam, Southeast Asia, the US, Europe, India and LATAM—covering DTC ecommerce brands and technology and app products.
We operate across the full spectrum from strategy to execution, with AI automation wired into every workflow so campaigns move faster, reporting is continuous, and the operation runs efficiently at every scale.
Explore our beginnings
Our beginningsThe Story of AM Digital
The belief that started it
AM Digital began in Vietnam as a small group of freelancers working on Upwork. We had no big office or well-known name. What we had was a belief that still guides us today: effort can take us further than ability alone.
At first, every project was a chance to learn and earn trust. We asked questions, listened closely, and worked to understand what each client was trying to achieve. When we encountered something we did not know, we learned it. When an idea could be stronger, we improved it.
That way of working became our culture.
One project led to another. Our small team grew into a business, and AM Digital went on to work with brands such as Perplexity, Speak AI, Gleam, Prep, and italki. We are proud that a team from Vietnam has earned the opportunity to work alongside brands with ambitions that reach across borders.
We have grown since our first days on Upwork, but the principle behind our work remains the same: understand the people we serve, do what we promise, and put in the effort to make the work better every time.
How we work
Four values.
One standard.
Effort
Giving every project the attention it deserves.
Trust
Keeping our promises and taking responsibility for our work.
Understanding
Listening before proposing a solution.
Creativity
Finding a better way forward when the familiar approach is not enough.
global campaigns
multiple niches
client rating
Why AM Digital
Three core differentiators
- 1
Global campaign reach
We run campaigns simultaneously across multiple markets—the US, Vietnam, India, LATAM and Europe—so your brand is not constrained to a single-country test before scaling.
- 2
Specialist operational depth
We bring dedicated expertise across paid ads, influencer and UGC, SEO/AEO/GEO and GTM strategy—operating together as one connected motion rather than isolated services.
- 3
AI automation at every layer
AI and automation are wired into creator sourcing, campaign reporting, content scheduling and outreach sequencing, helping the operation move faster and cover more ground.
Who we work with
Different businesses. The right growth motion for each.
Three core groups.Our operating model adapts to the market, stage and infrastructure each client already has.
DTC and ecommerce brands
Foreign ecommerce and DTC brands scaling revenue, expanding into new markets, or needing a connected operation across paid ads, influencer content and conversion—particularly in Southeast Asia and Vietnam.
Skincare & beauty · Fashion & apparel · Health & supplement · Food & beverage · Home & lifestyleTech startups and app products
Early-stage and growth-stage technology companies testing GTM ideas, acquiring users across global markets, or building marketing infrastructure that a lean team cannot operate alone.
Consumer apps · SaaS · Edtech · Fintech · Gaming · Health techGlobal brands entering Vietnam
Foreign brands across ecommerce, technology and B2B entering Vietnam for the first time, needing local knowledge, genuine localization and a team that has operated here since 2015.
Ecommerce · App and technology products · B2B market entryLet’s talk